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Corona
Coastguards
Chief Creative Officer: Humberto Polar
Creative Director: Arah Kim
Head of Art: Giovanni Rozo
Writer: Jomi García
Art Director: Xareli Hernández
Do you feel like help saving the world is a complex and very hard thing to do? Well, it is, but with a little bit of science and a mix of advertising insghts, it can be a ver funny one.
Corona Coastguards is a citizen science idea that helps rise awareness about sea level rise in beaches due to climate change, and also let users help science trough something they already do: take a picture of the beach.
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