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2022 Cannes Lions Brief 1

Global Shortlist




Fifty teams of pure talent from all over the world, more than 200 creatives, and only five teams on the shortlist. Cannes brief #1 was an extraordinary opportunity to put teamwork to the test and meet three amazing colleagues.

To make more women continue to drive the global economy, we decided to change the cliché of "female success", instead of getting married and finding a home, they should start a business, become independent and keep moving the world.

Creative Team:

Dani Zaldumbide, Janine Wong,

Josh Flynn and Jomi García.

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